![]() Taokaenoi depends on imports from South Korea, but Tob insists that it secures "competitive rates." The capacity expansion and export push are crucial, he says, for achieving his target of doubling revenue by 2024. But, she adds, the company remains vulnerable to price increases of its main raw material. Uraiwan Tantisuwannakul, an analyst with CIMB Securities (Thailand), points out that the eight-year tax break that the new unit enjoys, combined with productivity gains and cost savings, should make Taokaenoi more competitive. Chief operations officer Boonchai Kowpanich, who oversees the newly-opened unit, says it needs a third of the 3,000 who are employed at the old factory. Traditional labor-intensive production, whereby seaweed is manually fried (or roasted) in woks, has been replaced here with automation, using imported Korean and Japanese machines and some equipment that was developed in-house. Adjacent to Taokaenoi's 7-acre complex, is, ironically, a PepsiCo plant producing Lay's potato chips. It is located in an industrial park 47 miles north of Bangkok, close to the historic city of Ayutthya, the former capital of the Kingdom of Siam. He's used half the $42 million IPO proceeds to build a new factory that will produce exclusively for export. Unfazed, Tob is in the throes of doubling Taokaenoi's annual production capacity to 12,000 tons. In the American market, as in China, Taokaenoi will have to fight it out with earlier Korean and Japanese arrivals. "The next stop has to be the U.S., as that's the world's biggest snacking market," he says. "The IPO price hadn't fully factored in the China play," says Nantika Wiangphoem, an analyst at Bangkok securities firm DBS Vickers, who tracks the company.Īt his company's Bangkok headquarters, Tob, wearing a solid black T-shirt, the color preferred by his icon Steve Jobs, admits to eyeing an even bigger play: to make Taokaenoi a global brand. Because everyone love interesting story! Leave us a comment for us and we will share it in our blog.Analysts say the post-IPO buzz around Taokaenoi was also sparked by rising sales in China, the company's biggest overseas market, which contributes more than a third to revenues. Remarks: Tell us your snacks story and we would like to share it with the world. We hope there will be a story to be told that love started with a snack. Because of this, we hope there is not just friendship started from snacks. Building trust and many years to come, the friendship remains. We hope the younger generation starts a friendship like us. We hope this tradition passes on to the younger generation. Because of this, we will try our best bringing you all sorts of snacks the online way. And we hope there will more snacks to come. Until today, though the day passed by, 27 years, our friendship remains. For us, friendship start with a smile, and friendship continue with snacks. Thought this way friendship strengthened and we become good friends. They eat our snacks and we eat theirs too haha. And we start talking and sharing our snacks with friends. So few of our friends were sitting together and each of us brought one type of snacks during our recess time. ![]() Therefore we need to share our snacks in order to enjoy more. Most of us are not from a wealthy family. ![]() When we were kids, we used to enjoy snacks with friends. Seaweed (85%), Palm Oil, Salt, White Pepper, Flavour Enhancers (E631, E627) A Legend Start From A Beautiful StoryĪ few words from the founder of SnackTycoon. A small gathering or a home party, it’s a must snacks at all times. Tao Kae Noi Seaweed are the best snacks for us at the movies. As a result, this serving is about equivalent to a plate of chicken rice. We enjoyed certain brands of snacks we love. Therefore we shouldn’t over consume as a suggestion. And each of the recommended serving size is 500kcal. Every one of us were royal by certain of brand of sweets. As a result, I think snacks will company us to our aging time as well. And when we study in College, we also enjoyed eating snacks. Tao Kae Noi Seaweed are just the right snacks for all your enjoy time.
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